Wednesday, December 19, 2012

What fundraisers want for xmas...

...A CEO who raises money.

In this article printed in the public broadcasting newspaper, Current, Norm Silverstein, CEO of WXXI in Rochester, New York, outlines his seven rules to succeed in fundraising -- ideas that easily apply to the world outside the CEOs office too. Take a few minutes to read his stories about the experiences that helped him develop these rules.

#1 It's all about relationships
#2 Develop a "Top 20" list
#3 Turn your mistakes into opportunities
#4 Your major donors want you to succeed
#5 Don't let the "Fear of No" paralyze you
#6 Start a planned giving program -- Now!
#7 It starts with the board

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